The Better Business Bureau’s Central Virginia chapter warned consumers about Crown Coins, an online sweepstakes casino, and gave it an F rating after 363 customer complaints. The bureau said the complaints showed a pattern of players running into trouble when they tried to redeem winnings.
According to Casino.org, Crown Coins uses a dual-currency system in which players can buy sweeps coins to play online slot machines and table games, then redeem those sweeps coins for cash withdrawals. The same report said the BBB’s ratings run from A+ to F and are based on complaint history, transparency and business responsiveness, not customer reviews.
The BBB alert page said there is one alert for Crown Coins Casino, also linked to Sunflower LTD. It said the bureau had not been able to confirm a physical U.S. location, and that the company appeared to be based in Tel Aviv-Jaffa, Israel, while claiming a U.S. presence in Alexandria, Virginia, with a P.O. Box in Fredericksburg.
The company told the bureau that failed withdrawals usually reflected violations of its terms of service. The examples it gave included duplicate accounts used to collect sign-up incentives, cards not in the player’s name, incomplete identity checks such as facial recognition and driver’s licence scans, and attempts to play from states where the platform is not authorised.
The alert also said Crown Coins told some customers that payouts had been sent to a third-party digital card provider and that they would need to contact that company to track the money. The BBB urged consumers to read the terms and conditions carefully and to check state gaming rules before signing up, while also pointing those concerned about gambling problems to the National Problem Gambling Helpline at 1-800-MY-RESET.
Other reporting painted a broader picture of the dispute. WWBT quoted Barry Moore, the bureau’s president and chief executive in Central Virginia, as saying it had received more than 1,300 complaints and inquiries in the previous 30 days and nearly 13,000 since opening a profile on the company in April 2025. WRIC said the bureau had 348 complaints in the past year, and both outlets said the company had failed to respond to 42 complaints.
Crown Coins’ BBB profile showed a 1.37-out-of-5 rating based on 38 customer reviews, while the customer-review score was 1.29 stars based on 35 reviews. Some review language was harsh, with words such as “scam”, “crooks” and “trash”, though one reviewer told the bureau they had cashed out thousands of dollars without trouble.
WWBT also reported that Crown Coins updated its terms of service on 14 July to add a class-action waiver and an arbitration clause. The station said class-action lawsuits have been filed in New Jersey, Utah and Ohio, and that Maryland and Illinois gaming authorities had issued cease-and-desist notices to Sunflower Limited.
The case sits in a wider state-by-state crackdown on sweepstakes casinos and similar dual-currency models. In a May 22 analysis, Venable said Connecticut, Montana, New Jersey, California and New York enacted measures in 2025, while Indiana, Maine, Oklahoma and Iowa have since passed new laws aimed at sweepstakes casinos or related models. It said Tennessee, Maryland, Minnesota, Virginia and Louisiana were still considering similar measures, and that New York’s statute bars operating or promoting online sweepstakes games as well as supporting them through services such as payment processing, geolocation and media affiliations.
